BCOM / Carol M Lehman
Contributor(s): Lehman, Carol M | Dufrene, Debbie D | Sinha, Mala | Walker, Robyn c.
Material type: BookPublisher: New Delhi: Cengage Learning, 2012Edition: 2nd edition.Description: x, 487 p. ill.ISBN: 9788131516980; 8131516989.Subject(s): Communication--management | Business presentationsDDC classification: 658.45 B364 2012 Summary: Features learning and teaching resources that are based on what you and your students said were needed.Item type | Current location | Collection | Call number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|---|
Books | Information Technology University, Lahore Barki Road Campus | Non-fiction | 658.45 B364 2012 (Browse shelf) | Available | 001846 |
Created by the continuous feedback of a "student-tested, faculty-approved" process, BCOM5 delivers a visually appealing, succinct print component, tear-out review cards for students and instructors and a consistent online offering with CourseMate that includes an eBook in addition to a set of interactive digital tools all at a value-based price and proven to increase retention and outcomes. BCOM4 provides business expanded coverage on technology and social media, abundant real world examples, and model documents to guide student's writing practice.
Features learning and teaching resources that are based on what you and your students said were needed.
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