Business communication for managers: an advanced approach/ john m Penrose
By: Penrose, john m.
Material type: BookPublisher: New Delhi : Cengage Learning, 2011Description: x, 470 p.ISBN: 9788131502211.Subject(s): Business communication | Business presentationsDDC classification: 658.45Item type | Current location | Call number | Status | Date due | Barcode | Item holds |
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Books | Information Technology University, Lahore Barki Road Campus | 658.45 P417B 2011. (Browse shelf) | Available | 000286 |
The Importance of Communication Skills -- Communication in Business -- Communication and Management -- Communication and Ethics -- Cross-Cultural Communication -- Communication Apprehension -- Advanced Communication -- Information and Persuasion -- Presenting Information Effectively -- The Persuasive Process -- Advanced Visual Support for Managers -- Principles of Graphic Excellence -- Types of Visuals -- When to Use Visual Support -- Media Selection, Preparation, and Usage --
includes index.
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